AI

“I used to blog here.”

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I used to post here, jeffcotrupe.com, about my work life at MongoDB and Stratecast. The world turns, things change, and I don’t do much of that anymore. Before I go, I’ll share two quick things:

Some of my best (or favorite) work: Made on SingleStore

Our Brand Team, to this day my favorite humans at SingleStore, gave me a really nice framework to build on, and I ran with it. Made on SingleStore showcased some of my work as a member of the Product Marketing team, and results I achieved for SingleStore, in Customer Marketing, Analyst Relations, Partner Marketing, and Community/Peer Reviews.

Where I hang my blogging hat now: marketblog.me

For years now when I’m inspired to blog about some burning issue, here’s where it happens:

It Was Just a Thought™: Jeff Cotrupe’s MarketBLOG, at marketblog.me

Type marketblog.me into a search field and that’s where you’ll find me. One post, US Taxpayers and Social Insecurity, tackles the topic with facts, links, a smattering of opinion, and hopefully a few laughs. Most importantly, I got an animated GIF to work as the post’s Featured Image: Darrell Hammond’s dead-on impression of Al Gore on SNL describing his proposal to stop politicians from looting the Trust Fund that pays for Social Security and Medicare: “a LOCKBOX.”

…and soon: Cockroach Labs/CockroachDB Blog

The home for blogs @ my current company Cockroach Labs, the creator of CockroachDB, is here. The title of my first post is Stop Blaming the Model: How Legacy Databases Wreck AI Innovation (and How to Fix This). At least that was the original title when it left my hands; it’s in editing, so we’ll see where it ends up. Anyway, the main thrust is that legacy databases, which aren’t even equipped to handle the amount of human data being produced at the dawn of 2026, don’t stand a chance against the growing global army of AI agents making thousands of decisions per second 24/7. Should be a good one, and I’ll return here to share the link.

Jeff Cotrupe launches MongoDB’s Business Agility initiative: builds apps 3-5x faster, slashes costs by 70%

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Jeff Cotrupe has launched the Business Agility initiative at MongoDB, and as shown above, it joins the company’s three existing initiatives: Legacy Modernization, Data as a Service, and Cloud Strategy. These initiatives combine people, processes, and technology to help companies implement digital transformation.

Achieving business agility is not optional for companies today. It is essential for organizations to survive amidst rapidly-changing markets, customer requirements, and competitive landscapes, where competitors are using data to disrupt entire industries. The good news is that MongoDB understands the challenges companies face and is helping them create competitive advantage, accelerate time to value, and reduce TCO and risk. Becoming an agile organization is enabling MongoDB customers to build new business functionality 3-5x faster, scale to millions of users wherever they are at any moment, and slash costs by 70% or more.

Cotrupe is a member of the Product Marketing team responsible for driving solutions marketing and GTM content positioning UVP of product/services portfolio to a senior audience; and is part of a globally distributed team reporting to Senior Director, Products and Solutions, based in London. “Everyone I have met at MongoDB is a strong individual contributor,” Cotrupe said, “but it is through exceptional teamwork that we truly unleash the power of our combined contributions. My boss, Mat Keep, teammate Eric Holzhauer, Seong Park, who leads product marketing and developer advocacy, and colleagues from the Professional Services team, Jon Rangel and Brad Jacobs, deserve a great deal of thanks and credit for expert content review and input to optimize the impact of this initiative.”

Cotrupe’s product marketing and sales enablement content creation in support of the business agility initiative thus far includes Web content; a customer ready presentation; a series of 13 sales training videos and accompanying quiz questions; pipeline generation emails crafted for specific department and title targets; a white paper on achieving business agility; and a datasheet on how MongoDB’s Professional Services organization works with clients to build an Innovation Accelerator and provides them with Innovation Solution Kits to accelerate application development and optimize their development teams and processes going forward. Cotrupe is continuing to develop a range of other content and programs in support of business agility.
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Jeff Cotrupe tells tales of eTail West, big data, and e-commerce success (or failure) on IDG’s Infoworld blog

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The Retail Death Star (a euphemism for whoever you think it is) has such a glowing reputation for its acumen with data that other companies clamor to know how the Death Star does it. Personal experience suggests myth does not match reality…and two rising stars signal that e-commerce just got a LOT more competitive. Read the full piece here.

Jeff Cotrupe in IDG’s Infoworld: The wonders of AI—or the shortcomings of search?

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IDG’s Infoworld has published Jeff Cotrupe’s blog post, The wonders of AI—or the shortcomings of search? “AI fires the imagination with visions of driverless cars and pilotless planes, and intelligence that is not merely artificial but increasingly alternative: machines imbued with so much human capacity that they can think for themselves—and, while we’re not really looking—for us,” said Cotrupe in the piece. “Much of the value AI is delivering today, however, is far removed from the dare-I-say-sexy AI activities described above.” AI cuts through the clutter, he said, to provide not endless pages of search results to wade through, but with specific recommendations tailored to you as the seeker of knowledge—or simply as the seeker of where to find the best Chicago-style pizza while away from home on a business trip.(!) “AI also means not having to search,” said Cotrupe, presenting you with choices (or content, or opportunities) you didn’t ask for—that you didn’t have to ask for. That predictive capability is a clear differentiator.

While both questioning and extolling the virtues of AI, however, Cotrupe has a warning for readers of the piece: “A quiet voice in a corner of my consciousness says…we should proceed with caution.”

Readers can find Cotrupe on a regular basis here at the Accelerating Growth Strategies through Big Data and Analytics blog on Infoworld.

 

Jeff Cotrupe: How Big Data is driving Bankable Results for Financial Institutions

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Jeff Cotrupe’s report, Innovating Financial Services in the Big Data Era, outlines the challenges and opportunities financial institutions face in 2018 and beyond. The analysis includes how these companies are evolving alongside emerging data trends; the ROI they are obtaining from actionable analytics; where spending is occurring today; and where it needs to be focused going forward. Technologies and issues analyzed include AI, blockchain, privacy and the GDPR, security, the IoT, data governance, risk management, and compliance. The analysis also includes case study snapshots of best practices in the industry at Barclays Bank, VISA, Wells Fargo, BNY Mellon, EY, Allstate, and Cheyne Capital.

The report is featured in media articles including in Fintech Innovation (Effective big data analytics management crucial for FSI growth) and in CXO Today (How Big Data Is Changing Banking And Finance), and is generating significant activity on Twitter and LinkedIn.

Jeff Cotrupe challenges the industry to build better bots at AI Expo

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L-R | Jeff Cotrupe, Stratecast; Peter Buchroithner, Swell; Ofer Ronen, (Google’s) Chatbase; and Henry Duong, DiagnosisAI.

Jeff Cotrupe served as event chair, speaker, and panel moderator at AI Expo 29-30 November in Santa Clara, California, co-located with IoT and Blockchain expos. Cotrupe presented Chair’s Welcome and Opening Comments both days; led a Day 1 panel titled AI for Social Good; and led the Day 2 Keynote Panel (pictured above) titled Realities of Bot and VA Development and Implementation.

Cotrupe’s day 2 opening comments presented findings pertinent to AI from Stratecast’s 2017 Survey of the fast-growing big data and analytics market; discussed the economic and customer experience implications of AI; and challenged the audience to build better bots by avoiding common pitfalls and following specific best practices.

The Keynote Panel, with Cotrupe (LinkedIn/Twitter) as moderator, featured panelists Ofer Ronen, Team Lead, Chatbase (LinkedIn/Twitter), a startup in Google’s Area 120 innovation incubator; Peter Buchroithner, CEO and Co-Founder, Swell (LinkedIn/Twitter), an engagement engine for brands in messenger communities; and Henry Duong, CTO, DiagnosisAI (LinkedIn/Twitter), an AI-based medical company designed to improve access to healthcare. More information on the Keynote Panel appears here, and the Day 1 and Day 2 links above now also include audio recordings of all sessions for on-demand access to event content.

AI Expo selects Jeff Cotrupe as event Chair

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AI Expo North America 2017 has selected Jeff Cotrupe as an event Chair for its upcoming conference in November just after the US Thanksgiving holiday. The event, co-located and concurrent with the Blockchain and IoT Tech expos, will occur 29-30 November 2017 at the Santa Clara Convention Center, Santa Clara, California, USA.

“Artificial intelligence, machine learning, the Internet of Things, and blockchain are fast becoming integral parts of the world in which we live and work,” said Cotrupe. “It is an honor to be involved with this multi-faceted conference and I will be focusing, in part, on how AI both leverages data and contributes to the overall big data and analytics (BDA) ecosystem.”

The Bot and Virtual Assistant Development Track Cotrupe is chairing occurs on Day 2 of the conference and his featured Speaker content is linked from that page or directly available here.

 

Frost & Sullivan features Jeff Cotrupe’s content in piece on AI and chatbots and quotes him on landing page

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Frost & Sullivan’s Brand & Demand team, led by Elisha Gist,  poured content from Jeff Cotrupe and others into a piece titled Can Bots and Virtual Assistants Help Boost Your Brand? Some key takeaways include:

  • Millennials, who now comprise the largest group of consumers in the marketplace, are ready, eager, and able to leverage self-service and other advanced technologies–and brands who do not offer them will be at a competitive disadvantage.
  • Organizations should move beyond simple automation to utilizing bots as tools to differentiate their brands, such as by incorporating their brand’s specific message
    into a bot and tailoring chat to underscore brand identity.
  • Testing and partnerships will shape how bots and VAs are implemented across organizations.

The piece is available for free download here at the Brand & Demand landing page, which features a quote from Cotrupe.