Jeff Cotrupe has launched the Business Agility initiative at MongoDB, and as shown above, it joins the company’s three existing initiatives: Legacy Modernization, Data as a Service, and Cloud Strategy. These initiatives combine people, processes, and technology to help companies implement digital transformation.
Achieving business agility is not optional for companies today. It is essential for organizations to survive amidst rapidly-changing markets, customer requirements, and competitive landscapes, where competitors are using data to disrupt entire industries. The good news is that MongoDB understands the challenges companies face and is helping them create competitive advantage, accelerate time to value, and reduce TCO and risk. Becoming an agile organization is enabling MongoDB customers to build new business functionality 3-5x faster, scale to millions of users wherever they are at any moment, and slash costs by 70% or more.
Cotrupe is a member of the Product Marketing team responsible for driving solutions marketing and GTM content positioning UVP of product/services portfolio to a senior audience; and is part of a globally distributed team reporting to Senior Director, Products and Solutions, based in London. “Everyone I have met at MongoDB is a strong individual contributor,” Cotrupe said, “but it is through exceptional teamwork that we truly unleash the power of our combined contributions. My boss, Mat Keep, teammate Eric Holzhauer, Seong Park, who leads product marketing and developer advocacy, and colleagues from the Professional Services team, Jon Rangel and Brad Jacobs, deserve a great deal of thanks and credit for expert content review and input to optimize the impact of this initiative.”
Cotrupe’s product marketing and sales enablement content creation in support of the business agility initiative thus far includes Web content; a customer ready presentation; a series of 13 sales training videos and accompanying quiz questions; pipeline generation emails crafted for specific department and title targets; a white paper on achieving business agility; and a datasheet on how MongoDB’s Professional Services organization works with clients to build an Innovation Accelerator and provides them with Innovation Solution Kits to accelerate application development and optimize their development teams and processes going forward. Cotrupe is continuing to develop a range of other content and programs in support of business agility.