Wearing your heart (rate) on your sleeve: Jeff Cotrupe’s latest report takes the pulse of big data in healthcare

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Healthcare on iPadStratecast has published Jeff Cotrupe’s latest report, Wearing Your Heart (Rate) on Your Sleeve: How Fitness Trackers and Big Data Solutions are Giving the World a Running Start toward Connected Health. The report’s key findings include:

  • Broken health processes built on broken data processes waste hundreds of billions of dollars. The good news is that consumers are laying the groundwork for the coming revolution in healthcare simply by using fitness trackers.
  • Apple and IBM have built an ecosystem designed to give everyone (patients, providers, researchers, and payers) what they are looking for in a connected health future–and are beginning to deliver it today.
  • Serious challenges, however, could kill population-wide connected health; and some are already having unhealthy effects on healthcare. These challenges include the rapid data growth associated with the Internet of Medical Things (IoMT); the difficulty of ensuring data security, integrity, and privacy; and claims fraud.
  • Despite these challenges, industry, academia, and government continue pressing forward because the pressing health and economic issues they face cannot wait. Solutions providers such as AWS, Apple, IBM Watson Health, Mimo, Misfit, Next IT, Platfora, Virdata, and others mentioned in this report are beginning to move the planet toward connected health by delivering results for patients, providers, payers, researchers, and governments.
  • Leveraging big data to revolutionize healthcare could generate $300 billion to $450 billion in annual cost savings.

 

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It’s a bot time for a new conversation on customer engagement: A.I.-fueled analysis and social marketing

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Next IT Twitter campaign! JC's mP+

Next IT, which delivers optimal business outcomes through A.I.-powered customer engagement and workforce support, is executing a social marketing campaign on Twitter based on Jeff Cotrupe’s latest Stratecast SPIE* report Conversational A.I.: It’s A Bot Time for a New Conversation on Customer Engagement. The report, which is focused on the growing presence of chatbots, asserts that individual company ROI figures such as 5X and 8X, substantial revenue growth, and projected cost savings of $32 million–all figures cited by Next IT customers and presented in the report–“are powerful reasons for every organization that has not already done so to take a hard look at implementing a conversational A.I. solution from a provider such as Next IT.”

The report is taking center stage on social venues including Next IT’s Twitter site, where it is not only the linked-to subject of an array of Next IT newsfeed tweets but is also featured at time of publication in the pinned tweet:

Next IT Twitter campaign! 2 Pinned Post

All tweetlinks take viewers to this landing page where they can download the report:

Next IT Twitter campaign! 4 SPIE landing pg

Readers can get a taste of the dialogue, ongoing at time of publication, in the tweet search recap graphic below: Continue reading