In an article titled In the depths of the recession, Steve Shivers got Jeff Bezos to back his startup, UPSTART Business Journal talked with doxo CEO Shivers about his vision for the company, and how how he got the founder and CEO of Amazon to back his venture. doxo, which prefers the non-capitalized moniker in all uses, essentially operates a digital file cabinet in the cloud where consumers can store and access all of their accounts with various businesses, and information related to those accounts, in one place. Jeff Cotrupe analyzed doxo recently in a Stratecast report titled Local Businesses (and National Brands) Need Big Data in a Big Way. Is doxo the Answer? In that report, Cotrupe said Stratecast believes doxo is the first crowdsourced directory of businesses, generated by actual customer activity, in the market.

To see what Cotrupe had to say about doxo in UPSTART, readers can view the article here.