Jeff’s Stratecast report analyzes how Facebook is helping brands ensure the visibility of digital ads

FB super chrome!Jeff Cotrupe’s Stratecast report, Advertisers Are Getting the Wrong Impressions; Facebook and the MRC Offer New Points of View, asserts that the fundamental action users take on Facebook every day—reviewing their Facebook News Feed extremely quickly, and customizing what they want to see in that News Feed on the fly—is about to revolutionize the digital advertising industry.

The report is available on Stratecast’s Big Data & Analytics portal here.


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